Session: The Communicator’s Guide to Viva Engage: Making Comms Relevant in Your AI Transformation

A practical guide to relevant, credible comms in the AI era—apply the four pillars (relevance, effort, signal, safety) and operationalize AI‑assisted personalization and targeting in Viva Engage, without losing the human voice leaders need to connect. We’ll translate these findings into practical patterns for AI‑assisted personalization, contextual targeting, and sequencing that respects work patterns—so one authentic message lands appropriately with different audiences. You’ll leave with a playbook that keeps the human voice front and center while using AI to reduce noise and increase read‑and‑act rates—because “AI can be on point for productivity, but people must be on point for connection.